Your Partner in Crisp Bar Innovation

From concept to shelf, we bring your Crispy Treat Bar vision to life—crafted for taste, texture, and market success.

Innovation Beyond the Extruded Bar

Consumers are craving something new—an exciting texture that goes beyond the typical extruded bar. Crispy Treat Bars deliver a satisfying crunch with superior macros and flavor, offering a wide variety of crispy textures, protein sources, and nutritional callouts to meet modern demands. At Master Food Lab, we specialize in crafting these innovative bars to match your brand’s vision. From flavor development to nutritional optimization, we ensure your product strikes the perfect balance of crunch, taste, and health, standing out in the market and aligning with your brand’s goals.

Key Features of Our Crispy Treat Bars

Our expertise in crispy, texture-based innovation gives your brand the competitive edge it needs in today’s evolving market. With years of experience perfecting crisp-based formulations, we know how to create the ideal balance of crunch, flavor, and nutrition that resonates with consumers.

Scalable Manufacturing Solutions

Whether you’re starting small or expanding into national distribution, we provide scalable production solutions to meet your brand’s growing needs.

Custom Formulations

We collaborate with your team to develop unique formulations that match your target market’s preferences, whether it's high-protein, low-sugar, or indulgent flavor profiles.

Exceptional Crunch & Shelf-Stability

Our Crispy Treat Bars maintain their texture and taste, ensuring long shelf life without compromising quality. We make sure your products are ready for retail with the right crunch and freshness.

Original Rice Crispies, Elevated

Can you help with product formulation?

Absolutely! Our R&D team works closely with you to develop custom formulations tailored to your brand’s nutritional and flavor goals.

How do you ensure the crunch and shelf stability of Crispy Treat Bars?

We utilize advanced production techniques to lock in the perfect texture and ensure long-lasting freshness, making sure your bars stay delicious and crispy over time.

What is the minimum order quantity (MOQ) for Crispy Treat Bars?

Our MOQ varies based on the complexity of your product, but typically starts at 25,000 units. We are flexible in accommodating both small and large production runs.

What is the typical lead time for production, and how flexible is it?

Our standard lead time is 6-8 weeks once product is in market, but we understand that you often have fluctuating demands. We work closely with you to align production plans with your demands, ensuring we meet your needs without compromising on quality or timelines.

Certified to satisfy.

LEARN MORE

crisps of your choice

Protein Crisp Bars

Crisp bars made with plant-based or dairy-based protein crisps, offering a balance of texture and nutrition, with options like enrobed bars for added indulgence.

Nut-Based Crisp Bars

Crisp bars featuring nut crisps or inclusions like almonds, peanuts, or seeds, delivering a crunchy texture with the added benefit of healthy fats.

Grain-Based Crisp Bars

Crisp bars crafted from puffed grains like rice or ancient grains such as quinoa, providing a light and crispy texture with wholesome, grain-based nutrition.